Concept Development / Packaging Design / Art Direction / Photography Styling
To collaborate closely with the product development and marketing teams in crafting innovative design concepts that accurately reflect the brand's vision and resonate with customers. Throughout the development process, it was essential to carefully select the most appropriate textures and packaging materials for each skincare product. Expertise played a crucial role in ensuring that every design element aligned seamlessly with the overall product strategy.
Oversight of the design development process, from initial concept sketches to final packaging applications, was maintained with a keen attention to detail and a creative flair. This approach resulted in visually striking products that captured consumers' attention, ultimately contributing to the brand's success by enhancing its visual identity and strengthening its position in the competitive skincare market.
Skincare cleanser and mask tubes
Powder mask sachet with special tin jar packaging
Tea-based soap packaging and life-style shots